California Hall of Fame
01 — Project details
Our aim was to improve the conversion of the client’s landing page by completely reworking the copy. We couldn't change the design which set strict limitations regarding character count.
02 — Creative process
My philosophy was to address the visitor by describing their pain points and showcasing how the client's service is a great solution for it.
4x
webcast viewers
+ market penetration
+34%
Impressions
+18%
Engagement
Your service
Write a few sentences about this service that you offer. Explain how it solves your visitor’s problem, reflect on their pain points.